It’s almost the Fourth of July, and I know I’m not alone in my excitement. There’s nothing that defines summer in America quite like a good Fourth of July celebration. Since many Americans feel the same way, Independence Day—and other holidays and seasons—are a perfect opportunity to catch readers’ attention with some well-executed content. As…
Continue reading...What is Content?
A quick online search of “what is content?” will return a plethora of definitions, including this one from Dictionary.com: “Something that is to be expressed through some medium, as speech, writing, or any of various arts.” The word content itself has been around for hundreds of years, but its meaning has developed in recent times…
Continue reading...Effectively Outsource Your Content in 3 Simple Steps
Unless you have a dedicated in-house content creation team, it’s likely your content creation efforts will fall behind or just seem really laborious. After all, you’re busy focusing on other time-consuming tasks related to your business. However, without regular and high-quality content, your reach, traffic, conversions and brand awareness can suffer. That’s why, if you…
Continue reading...How to Make Your Content Stand Out
In a space as crowded as that of online content, it can be pretty frustrating to feel like your content is just another drop in the ocean. Here, I’ll explain how you can use a few simple techniques to make your content stand out from the rest, so you can get more readers, more engagement…
Continue reading...What Is the Best Content for Facebook?
You may believe a Facebook page is a must-have for your business, but do you know what types of content are must-haves for your brand? Let’s take a look at the most popular posts on Facebook, and see what kinds of content you should be posting on your business pages. Top Facebook Content of 2017…
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