Valentine’s Day has come and gone, but that doesn’t mean you still can’t show your content some love. If you’re caught up in the endless cycle of business deadlines, it’s easy to stop giving valuable content your undivided attention. However, taking a little time to market your content can pay off in a big way.…
Continue reading...3 Ways to Write Great Blog Posts
Ever since the dawn of LiveJournal in 1999, blogging has been an integral part of internet culture. Now that entire companies are based solely online, blogging has become an effective business tool as well as a social activity. It’s not enough for your business to have a blog—it also needs to be interesting, relevant and…
Continue reading...How Does Your Content Marketing Compare to These B2C Companies?
In October of last year, we took a look at the Content Marketing Institute’s report on B2B content marketing. Now that they’ve released their new report on B2C content marketing, it’s time to dive into that as well. What B2C content marketing trends will 2018 hold? Let’s find out. Who Are the B2Cs? Before we…
Continue reading...3 Tips for Better Email Subject Lines
Email subject lines can be tricky. If your subject lines are too impersonal, too short or too demanding, you run the risk of driving potential readers away. Here, we’ll discuss a three quick data-driven steps you can take to ensure that your email subject lines are well written and well received. Get Personal Perhaps because…
Continue reading...5 Grammar Apps to Improve Your Writing
In the world of writing, one of the easiest ways to distinguish an experienced writer from a not-so-experienced one is grammar. Think of it this way: with the addition of one tiny comma, a sentence can go from perfectly innocent (“Let’s eat, grandma!”) to downright alarming (“Let’s eat grandma!”). Luckily, it’s a lot easier to…
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